Sales and Customer Service

Sales and Customer Service

Great sales teams, great culture and great customer service do not happen by accident. The most successful sales people understand how their customers like to be communicated to, what makes their customers buy from them and what pushes their customers buttons.

One key component of great customer service and repeat business is the awareness and alignment of values between the sales person and the customer. Born To Win Consulting sales and customer service programs combine cutting edge Talent Insights psychometric assessments, training and coaching to help sales teams gain sales mastery and build a stronger culture of customer service. Our training integrates two sciences of performance, helping sales teams understand people in two key areas of performance:

  • OW people behave and communicate
  • WHY people move into action

A refined understanding of individuals means you can tailor your sales approach to suit each customer. The greater the understanding of your customer, the easier it becomes to connect and do business with them.

Building Winning Relationships

“Strengthen your network of contacts and see opportunities open up that you never thought possible”

Relationships with customers, work colleagues and other people can have a significant impact on your career, business or personal success. In this world of growing business competition and demand for high customer service standards people who have the ability to build and maintain winning relationships are the winners in the game of business and career success. As philosopher Zig Ziglar said, people don’t care how much you know, until they know how much you care about them͟. The Building Winning Relationships training gives you the skills, inspiration and practical action steps you need to create and maintain winning and lasting relationships with your customers, work colleagues and other people so that you can win in business, career and personal life.

You will learn

  • The 4 steps to build strong, healthy relationships
  • The ONE thing you can do to turn around any relationship
  • The power of responding
  • The consequences of blame
  • The power of service
  • How to develop the good in others

Assuring Customer Loyalty

We believe that client relationships are the lifeblood of an organisation. To earn a customer is simply not enough. Today’s top companies know that true value is derived from lifelong customers – those who come back year after year. While avoiding the number one reason cited by customers for leaving a company is perceived indifference, there is much to gain from applying the science of customer service.

Conflict Resolution

Move from conflict to resolution and increase productivity.

Dealing with conflict is important for every organisation no matter what the size. If it is left unchecked or not resolved it can lead to lost production, absences, attrition, and even law suits.


People tend to like and trust those who are similar to them. The most effective way to gain the commitment and cooperation of others is to “get into their world” and “blend” with their behavioural style. DISC helps a sales force by helping them understand their natural approach to the sales process and how to adapt their approach to different prospects.
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